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Entrepreneurship and export in high-technologies |
Abbreviation: | Load: 30(L)
+ 0(E)
+ 0(LE)
+ 0(CE)
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Lecturers in charge: | Prof. dr. sc. Vedran Bilas Doc. dr. sc. Vlatka Bilas |
Lecturers: | Sanja Franc
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Lectures
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Course description: The course covers introduction to entrepreneurship and global marketing for engineers. The course stimulates innovative and creative thinking, and gives understating of entrepreneurship encouraging students to start their own new ventures. Overviews of entrepreneurial process, business opportunity analysis and evaluation, as well as elements of business planning and fund raising are given. Hi-tech economy specifics are presented. The emphasis is on understating global market economy and impact of hi-tech products export. Actual SME supporting and export supporting infrastructure in Croatia will be presented. Lectures will be given also by quest-lecturers - hi-tech entrepreneurs, investors, and experts from supporting institutions. |
Compulsory literature: - - - |
Recommended literature: |
1. | New Venture Creation: Entrepreneurship for the 21st Century, 5th ed. Timons J.A. Irwin, Burridge 1999
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2. | Poduzetnički projekt ili kako načiniti biznis-plan Kuvačić N. Veleučilište u Splitu 2002
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3. | Međunarodna ekonomija, Grgić Mato, Bilas Vlatka, Lares plus, Zagreb, 2008.
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